Friday, January 23, 2009

Video Marketing Tips that Make you Money

by Matthew Loop

Video marketing is growing in popularity because it takes some of the edge off of the business competition on the Internet. In other words, it gives you an advantage that many are still not seeing. This is because, instead of providing a large amount of incomprehensible text in your marketing campaigns, you are providing a visual aid that is entertaining.

In a nutshell, you are creating a video and you are submitting it to social bookmarking, social networking, and blog websites. You can also make a podcast out of your videos. This is a fantastic idea. However, the submission process can be awful, but it doesnt have to be. To make it painless, you have to use video submission software like Traffic Geyser. Even if you don't have a clue on how to create a video, Traffic Geyser video submission software will walk you through it. You dont even need a camera to make your video, just access to some media items.

What Traffic Geyser video submission software does is take care of all of your video submissions for you. You will now be able to focus on the other aspects of your business that is important and not just on the marketing aspect. Subsequently, there are some things that you must brainstorm of before moving onward with your video production and marketing.

The first thing is to not get too far ahead of yourself. You have to think about what sort of message you are trying to convey to your viewer or potential customer. You have to have an idea of what kind of content you are going to have, what sort of impact you want to make, and what special equipment is needed to make this video a reality with viral capabilities.

The second thing that you have to remember is to be sure your viewer is able to see what it is you are offering and that it can benefit them. So make sure you find what their pain is and tell them how what you have is the cure.

The third thing is to be sure that your video content is understandable. The main reason why video marketing failures occur is because they video may be hard to understand. It may not make sense to the person watching it. To make it easier to comprehend, you need to make sure you know who your target market is before you ever create the video. This is so you know exactly who you are trying to appeal to. This also makes the distribution process easier because you can tell the video submission software where it is you need your videos to be sent.

The fourth thing is the fact that content is king. This is something that none of us can deny for the fact that the Internet is nothing without content. It is what communicates to everyone who visits a web-page. So make sure your videos are as informative as possible. If not, then someone is going to be hitting the stop button or they are simply going to get nothing out of the video that you have made.

So, if you feel you're ready to get into video marketing, you now know what you need to have in order for your videos to be successful and get good traffic / visitors. Not everyone who gets into marketing with videos find success, but when you have great content along with a video marketing software like Traffic Geyser, you'll have a much better chance of finding the success you are looking for. - 20490

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