Monday, February 9, 2009

Website Management Made Easy with a Content Management System (CM

Theres no denying the plain and simple fact that content boosts website traffic. It provides value for recurring visitors. Carefully optimized content also boosts search engine traffic. More traffic means more sales, which is the ultimate goal of any internet business.

Frequent content is essential therefore for more traffic and sales. The difficultly lies in managing all of the content required to attain your traffic and sales goals. This is where a good content management system, or CMS, comes in handy.

What is a Content Management System?

A content management system is a program which makes organizing and uploading all of your content quick and easy. In addition to displaying the content, it creates links and provides a consistent look and feel.

What Exactly Does a CMS Do?

1. CMS makes creating, managing, modifying, and removing content a simple process that you can handle yourself. You dont need to contact your webmaster to upload new pages, remove or change pages. AND you dont need to know how to program in HTML or any other language to create, manage or edit your content.

2. It delivers the content, it basically updates your website once youve added, modified, or removed your content.

CMS Makes your Life Easier

The benefits of utilizing a CMS based website are tremendous. Imagine being able to write, upload and store thousands of articles and reports, protect certain areas of your website, and create professional looking pages without any HTML skill or knowledge required.

- CMS also makes it easy for website owners to have multiple authors contributing content. Content providers can be given limited permissions to prevent them from editing content which they are not authorized to change and make it possible for them to write, upload and manage their own content.

- Professionally designed pages and no HTML required. WYSIWYG (stands for What You See is What You Get " which refers to a web page editor that allows for copy and paste formatting), is the CMS function which may appeal to many non-technical internet entrepreneurs. If you would rather not have to learn HTML but still want your content to have all of the features and functions that an HTML document has, then look for a content management system with a web editor. Users can format their content as they see fit, with underlining, bold and even embedded text links, without having to know programming languages.

Convenient access. Unlike many systems, you dont have to be at your very own personal computer to make changes to your website. A CMS based website is accessible from any computer with an internet connection. Just logon to your account and youre able to make any changes or additions.

Better SEO. Consistent and relevant content boosts search engine rankings. As your rankings improve so too will your website traffic and ultimately your profits. When the content management process is this simple, SEO rankings are sure to improve

Secure and easy to use. While each CMS operates a bit differently, many are intuitive and very easy to use and dont require hours of time with a user manual. Its also important to be able to password protect specific areas of your website.

For example, you could offer a free report, send the download page and password to your subscribers and provide them special access.

Save yourself time and headaches and invest in a good CMS. Youll be able to spend more time growing your business and less time on the nitty gritty administrative tasks that managing content requires. Be sure to make sure look for a user friendly, secure product that includes good customer support and all the features to build and grow a profitable business. - 20490

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